Project Overview:
This project involved designing a Customer Experience (CX) Dashboard for a B2B SaaS platform, focusing on enhancing customer relationship management and monitoring key performance indicators (KPIs). The dashboard aimed to provide comprehensive insights into customer satisfaction, engagement, and operational performance, helping businesses identify areas of improvement and optimize customer interactions.
Challenge:
The key challenge was to design a visually engaging yet informative interface that could efficiently present complex customer experience data. The dashboard needed to offer clear and actionable insights while maintaining a user-friendly layout, ensuring that users could quickly interpret data and make informed decisions to enhance customer satisfaction and loyalty.